Remove repetitive work
HTML5 Ad Builder
An experiment in using AI to produce more HTML5 display ad variants while keeping files light and making room for playful interactions.
Spark
There’s a lot of room to play inside an HTML5 banner once you spend less time rebuilding the same thing at six different sizes.
Category
Ad production
Current shape
A prototype for AI-assisted creative production and interactive HTML5 ads.
Bench note
Why it belongs in the playground.
I’m exploring where AI can speed up repetitive production, from adapting layouts to generating variants, so there’s more time to try an interaction or animation worth keeping.
Display ads have tight file-size limits. An AI-assisted workflow can help spot duplicated assets and simplify the implementation, but the exported bundle still needs weighing. Every variant also needs a human pass for brand, readability and whether the interaction actually works.